08 / ABOUT
Creative by nature. Curious by default.

I'm a multidisciplinary creative leader with more than 20 years of experience across design, storytelling, campaign strategy, and creative direction.
My work has evolved from individual visual design projects to developing integrated creative experiences and exploring how emerging technology can expand what's possible.
I'm also a watercolor and mixed-media artist and mindful art coach. Creating with my hands and helping others explore their creativity are important parts of how I think and work.
Outside the studio, I've spent more than a decade training in martial arts. Brazilian Jiu-Jitsu has taught me to embrace discomfort, stay adaptable, and approach challenges with curiosity and persistence.
I believe creativity thrives when we stay open to unexpected connections between disciplines, experiences, and ideas.
What I bring
- Creative Strategy & Direction
- Storytelling & Concept Development
- AI-Assisted Creative Innovation
- Experience Design
- Visual Design & Artistic Practice
My creative philosophy
Human imagination is at the center. Technology is most interesting when it expands our ability to explore, connect, express, and create.
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